ROI driven Search Engine Marketing
We focus on your success where it matters most; in SEM, it means growth that is tangible. Every campaign is preceded by an analysis, a strategic plan is developed, and execution is done with continuous monitoring ensures that the business gets visibility as well as being preferred. This includes:
- Capturing phrases
- Creating powerful ads
- Using customers data for competitors
- Aligning landing page with ad intent
- Using geo targeting
- Audience segmentation
Digital Techno Wiz
How our Search engine marketing service can help you grow your revenue
Combining search engine marketing with conversion rate optimization (CRO)
SEM is simple: it’s more than just putting your website on Google. Other SEM agencies in Singapore will set up your ads to show on Google and that is it. Those campaigns are underperforming.
To achieve SEM results, the focus should be on getting targeted traffic to call/contact you after seeing your advertisement and visiting your website. For example, suppose your SEM ads give a 2% conversion rate on your landing page’s offers. That means out of 100 visits to your page, 2 people will contact you.
Verified Google Ads professional
Work with our certified Google Adwords / SEM specialists whose experiences exceed 2 years managing SEM campaigns within the region. We combine strategy and execution to achieve your goals.
what you get
What is included in our search Engine marketing services?
When you partner with Digital Techno Wiz, you’ll gain access to our full range of paid SEM services. These services are designed to optimize every facet of your paid advertising, including:
Research & Targeting
& targeting
Ad Copywriting
Research & Targeting
Our team does not rest until the exact keywords your customers are searching for are identified. We examine the degree of search intent, competition, and commercial value which allows us to create a keyword plan that enhances your website’s traffic, guarantees value, and increases your ROI. Our SEM specialist conducts thorough keyword research to identify relevant terms that users are searching for, allowing them to target ads effectively.
We help you identify primary keywords – long tail keywords and cost per click (CPC) and expected ROI to prioritise profitable opportunities. Our team works according to dynamic markets and continuously refine keyword strategy based on real time data.
& targeting
The goal in paid search marketing is not just to have more eyes on the ad, but the right ones. At Digital Techno Wiz, we perform segmentation as well as targeting to ensure that your ads get the maximum attention from customers most likely to convert. Our team offers demographic targeting to serve ads to the specific audience. Similarly, remarketing techniques allow for re-engagement of previous visitors with relevant ads, driving traffic back to your site and improving conversion rate while keeping the brand top of mind.
Ad Copywriting
Writing compelling ads is a science and art. We create compelling, benefit-driven ads that are tailored to the needs of your target audience which increases click-through rate and facilitates more conversions. Every word is crafted to be in line with the intent of the users and offer worth. Every ad we write includes compelling CTAs that tell users exactly what to do next Similarly, we smoothly incorporate targeted keywords to improve ad relevance.
Creating Success
What makes our paid search management services so effective?
Match search intent at every touchpoint
Picking the right keywords will only get you so far. We understand how to match the search intent of your target keywords with ad copy, CTAs, and landing pages that turn clicks into ROI.
Experienced PPC management
How do you know what works if you’ve never gotten results before? Our paid search managers have years of experience managing successful campaigns in a variety of industries. And we have the happy clients to back it up.
Google Premier Partnership
Working with a Google Partner agency gives you a leg up. Not only are we certified in all types of Google advertising, but we also get access to direct support and other resources provided by Google. Your campaigns benefit directly from this exclusive insider knowledge.
“Digital Techno Wiz’s search engine marketing team is a game-changer—strategic, data-driven, and genuinely invested in our success. Their expertise and dedication are unmatched.”
Director of Marketing
The proof is in the numbers
Why search engine marketing can bring in the numbers
93%
Online experiences begin with a search engine, making SEM a critical channel for reaching high-intent customers.
46%
of all clicks in Google come from the top 3 paid ads, showing how prime ad positioning significantly boosts visibility.
50%
higher conversion rates are seen with paid search ads compared to organic traffic, making SEM a key driver for ROI.
FAQ
FAQs about paid search management
Looking to learn more about paid search management for your business? Browse our FAQs:
Search Engine Marketing (SEM) is a paid digital advertising strategy used to increase a website’s visibility in search engine results pages (SERPs). It involves bidding on relevant keywords and creating ads that appear above organic search results when users search for those keywords.
Although SEM and SEO (search engine optimization) both aim to increase the visibility of a website, the two techniques are different.
SEM is paid (PPC advertising), focused on instant visibility.
SEO is organic (non-paid), focused on long-term ranking improvement.
We provide services like
- Google ads management
- Remarketing campaigns
- Shopping ads
- Landing page optimization
Costs vary depending on your industry, keywords, competition, and bidding strategy. You set a budget, and platforms charge based on clicks or impressions.
